CERTIFICATE IN UNDERSTANDING POPULATION NEEDS

Understand the People You Serve: Increased Impact Through Deeper Insight

Deep program impact start with listening. This certificate helps nonprofit professionals assess community needs with clarity, equity, and purpose—using data, input, and lived experience to shape services that truly reflect the population they’re meant to serve.

Enroll now for just $49

What You'll Learn

Through the 9 courses included in this certificate, you’ll learn how to gather, interpret, and apply data that centers your community’s voice and drives better service delivery.

The Why and How of Needs Assessment

Discover why understanding your population’s needs improves resource management, representation, and program alignment.

Gathering Community Voice and Data

Explore co-production, community asset inventories, and the balance between qualitative and quantitative data.

Avoiding Bias and Missteps

Learn how to prevent selective sampling, confirmation bias, and common pitfalls that distort your findings.

Using Findings to Take Action

Set goals based on what you uncover, and explore ways to motivate yourself—and your team—to act on what matters most to your community.

Listen Better. Serve Smarter.

Learn how to assess needs in a way that centers your community and drives real impact.

Enroll Today for Just $49

Courses Included

Each certificate includes nine bite-sized, 15-minute courses packed with video lessons, reflection exercises, knowledge checks, and interactive activities. Even better? They're fully mobile-friendly, so you can learn anytime, anywhere—right from your phone or tablet.

01

What Does It Mean to Understand Our Population’s Needs?

02

Skills to Support Population Assessment

03

Effectively Understanding Our Population

04

Activating Your Own Abilities to Understand Your Population’s Needs

05

Understanding Your Population’s Needs at the Organizational Level

06

Population Needs Assessment: Goal-Setting for Success

07

Getting Motivated to Understand Your Population

08

Population Needs Assessment in Review

09

Population Needs Assessment: Developing your Personal Learning Plan

All Merit® Certificates Include:

Microlearning Courses 15 minutes each 3 hours of learning experience

3 Hours of Guided Learning

Incorporating 9 micro-learning courses, learning checks, and a reflective workbook.

Self Assessment Target

Self-Assessment Plan

Checking your savvy on 5 related leadership competencies.

Nonprofit Professional Development Certificate

Certificate & CFRE Points

Complete the coursework for both a brag-worthy certificate of completion plus 3 CFRE points.

Our learners love us!

Thousands of nonprofit professionals have completed courses and certificates on the Merit® Nonprofit Professional Development platform. Here are just a few of their thoughts.

We’ve done surveys before—but this showed us how to really understand and use what our community tells us.

- Javon K., St. Paul, MN

This certificate helped us slow down and assess before launching new initiatives—huge difference.

- Terrence Y., Fresno, CA

The balance of practical tools and inclusion-focused thinking was exactly what we needed.

- Haley V., Orlando, FL

Understand Before You Act

Build stronger systems, smarter goals, and a more aligned team—starting today.

Who's behind Merit®?

Merit® is a signature product of the Nonprofit Help Center, a company founded in 2018 by Dr. Emilie Socash. The Nonprofit Help Center team helps nonprofits and the people who power them go from mission impossible to mission unstoppable with a just-for-nonprofits suite of capacity-building solutions, fixing what's holding them back.

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